Repères

Why the Park brand?

The "Regional Natural Park" brand is a protected collective brand. It can be awarded to products and services. You will recognise it when you see the logo "Product of", "Welcome to", "Skills of" according to the nature of the trademark (farming or handcraft products; tourist services; know-how).

The brand is associated with three values of the Parks, which show the commitments of the beneficiaries regarding the major points of their regional charter:

It expresses attachment to the region: the affected producers, service providers and artisans contribute to regional development and undertake to help discovery of the Park through their products and services. They provide products and services that highlight the local cultural heritage through history, buildings, etc.

It encourages a strong human dimension: human knowledge, roles and control are essential in the manufacturing processes, professionals share their passion and rely on a solidarity upheld within the territory.

It claims respect for the environment and contributes to increasing its variety: producers undertake to preserve the natural environments, flora, fauna, etc. In addition, they become involved in upkeeping the quality of specific landscapes in the territory of each Park.

• Discover the selection of Parks